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The Merchant

4.7 ★★★★★ 356 Google reviews · Bakery · Coffee roastery · Coffee shop

Roasts in-house fresh pastriesfriendly baristascozy atmosphere

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4121 Long Beach Blvd
Long Beach, CA 90807

(562) 317-5155

Directions Website

Hours

Monday 7 AM–3 PM
Tuesday 7 AM–3 PM
Wednesday 7 AM–3 PM
Thursday 7 AM–3 PM
Friday 7 AM–3 PM
Saturday 7 AM–3 PM
Sunday 7 AM–3 PM

Where to find The Merchant

What regulars say again and again

The things that keep coming up across 356 Google reviews — with a reviewer's own words as proof.

🥐 fresh pastries 28 mentions

“The pastries have a solid selection of savory and sweet to satisfy a light lunch or treat craving, and taste never disappoints, with reasonable prices for everything.”

😊 friendly baristas 4 mentions

“Staff: The staff are kind, unique, and helpful in the best way :].”

🛋️ cozy atmosphere 5 mentions

“😂 Cozy spot for catching up with friends, just expect a wait during peak hours.”

What customers say

There will likely be a wait, and if the line is outside, expect at least 30 minutes. Is it worth it? Decisively so. I settled on a pumpkin crème danish and banana pancake bread and they were absolutely delicious.

★★★★★ — Alex, 2025-11

I love this bakery! I went right when they opened on a Sunday morning and was greeted with the most beautiful display of pastries. I picked a cinnamon roll and everything croissant, which I paired with a London Fog. The tea was on the less sweet side, I would ask for it a little sweeter next time.

★★★★★ — Kelsey, 2022-06

I come home to California frequently and love trying new spots with my family in Long Beach. This will be a go to spot from now on and kicking myself for not coming sooner even with it being on my list for so long. Great service, great friendly staff and great vibe inside and out.

★★★★★ — Brian, 2025-10

Great pastries, croissants are amazing!. Coffee and chai was good too. Small inside but plenty of room outside. Girls working were really nice . There is no wifi connection, find it inconvenient in case I needed to do something quick. Parking is also a challenge.

★★★★★ — Jo, 2023-02

Excerpts from public Google reviews. Read all 356 reviews →

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Listing verified July 2026 from public business records and customer reviews. Something out of date? Report a correction. Own this roastery? Claim your listing — it's free.