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Rojo's Roastery

4.6 ★★★★★ 304 Google reviews · Coffee shop

Single OriginEspressoDecaf fresh pastriesdog-friendlyfriendly baristas

Coffee specialist & roaster dispensing beverages made with sustainable beans, plus baked goods.

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33 Palmer Square W
Princeton, NJ 08542

(609) 924-7600

Directions Website

Hours

Monday 7 AM–6 PM
Tuesday 7 AM–6 PM
Wednesday 7 AM–6 PM
Thursday 7 AM–6 PM
Friday 7 AM–6 PM
Saturday 8 AM–6 PM
Sunday 8 AM–6 PM

Where to find Rojo's Roastery

What's in the cup

What Rojo's Roastery is pouring and bagging — straight from customers' own reviews, not our guesswork.

🌍 Single Origin

“In my opinion, this is the best source of single-origin bean coffee in Mercer County [possibly beyond, but definitely Mercer County].”

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Espresso 4 mentions

“The barista was so adamant about getting me the perfect double espresso and I was very impressed.”

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🌙 Decaf 2 mentions

“This place usually has a very, very good decaf.”

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What regulars say again and again

The things that keep coming up across 304 Google reviews — with a reviewer's own words as proof.

🥐 fresh pastries 7 mentions

“Baked goods were fresh, and when the customer ahead of me ordered an oat bar, they asked whether he wanted a "corner" or a "middle"!”

🐶 dog-friendly 2 mentions

“We didn’t realize it wasn’t a typical dog-friendly café, but the staff went out of their way to accommodate us.”

😊 friendly baristas 3 mentions

“Went right at 8 (when they opened), and the staff were SUPER friendly - which alone is different, as boutique coffee shop staffers often are on the taciturn side.”

What customers say

People who enjoy Coffee will love Rojo’s. Amazing light roast coffee is served here. The staff is incredible friendly and warm. Great local choice for great coffee. Palmer Square is the place to be for drinking coffee , shopping , and hanging with your family in Princeton.

★★★★★ — Surges, 2024-07

We took our dog to revisit friends at Princeton University on an exceptionally hot day, so we just happened upon this coffee shop for AC—an unplanned stop. We didn’t realize it wasn’t a typical dog-friendly café, but the staff went out of their way to accommodate us.

★★★★★ — Lili, 2025-06

I did not get to try that many places during my short weekend trip to Princeton, but out of the ones that I had, @rojosroastery was definitely my favorite! My cappuccino had an acidic flavor of the espresso shot and a good amount of frothy milk. So awesome!

★★★★★ — Vicki, 2023-02

The cheese danish was perfect. Sparkling water in a coffee shop is a must and I’m glad they had it! The barista was so adamant about getting me the perfect double espresso and I was very impressed. It was a great experience

★★★★★ — Brian, 2025-12

Excerpts from public Google reviews. Read all 304 reviews →

Coffee roasters near Rojo's Roastery

Sakrid Coffee Roasters

4.5 ★★★★★ 365 reviews

20 Nassau St, Princeton, NJ

Roasts in-house great espressocold brew on tapfriendly baristas

Light-filled coffee roastery (with a pickup window) and shop for espresso, cappuccinos and draft lattes.

under a mile away

Bluestone Lane Princeton Cafe

4.3 ★★★★☆ 293 reviews

155 Nassau Park Blvd Suite 31, Princeton, NJ

Wholesale fresh pastriesEspresso

Relaxed, clean cafe serving Aussie-style coffees such as flat whites and lattes along with burritos, granola and sandwiches.

3.3 miles away

Small World Roasters

4.5 ★★★★★ 4 reviews

5 Crescent Ave B4, Rocky Hill, NJ

Roasts in-house Wholesale

3.6 miles away

All coffee roasters in Princeton, NJ →

Listing verified July 2026 from public business records and customer reviews. Something out of date? Report a correction. Own this roastery? Claim your listing — it's free.